PRWEEK GLOBALS AWARDS

NOW ACCEPTING ENTRIES FOR 2025


The PRWeek Global Awards scheme entering it's 12th year! Backed by PRWeek the world's leading PR and comms publication – looking for global recognition? This is the awards scheme for you! 

With over 30 categories from including, Best Influencer Marketing Campaign, Best Creative Idea, Best Non-Profit Campaign and Best Global Brand – there is a category for everyone! 

2025 brings new categories, new regionals meaning new possibilties!

The entry period opens!


ABOUT THE PRWEEK GLOBAL AWARDS


These Awards showcase your best work to clients and peers, positioning your brand as a leader in global public relations. Plus, it’s a great way to inspire your team and attract top talent. 

Winning or even being shortlisted opens doors to new business opportunities, partnerships, and invaluable networking. And the best part? 

The prestige of an award brings long-term marketing value, giving you a competitive edge that lasts well beyond the ceremony.

A NOTE FROM THE EDITOR



"The 12th iteration of the PRWeek Global Awards will highlight the cream of the crop in communications strategy, campaigns, teams and individuals as the world comes to terms with the AI revolution, continued corporate and brand transformation, geopolitical strife and a global economy that is difficult to decipher. The gala ceremony in London on Thursday, May 15 will give everyone a chance to celebrate a profession that is more important than it has ever been."

Steve Barrett

VP, Editorial Director, PRWeek US

2025 CATEGORIES

Our Global Categories

Campaigns

Best Campaign

Open to transformative work carried out in one or more countries within the region. The work submitted should demonstrate effectiveness, creativity, strategic excellence, and innovation, plus an inherent understanding of the particular qualities and specialist knowledge required to succeed in the specific regional market(s).

There are 5 awards available to win in the following regions:

  • Africa
  • Asia
  • Europe (Outside UK)
  • Middle East
  • LatAm

Best PR Software or AI Platform

Open to PR software or AI platforms that demonstrate ease of use, creativity and return on investment for agencies or in-house brands as part of their communications strategies.

Best Use of AI or PR Software

Honours campaigns that demonstrate effective use of PR software products and tools or tech stacks and/or AI as an intrinsic part of the activation.

Citizenship

Honours a local or regional campaign that jumps across borders to create awareness, engagement, and results beyond the scope of the original target market.

Consumer Launch

Honours the launch of a consumer product or service.

Content

Recognises the best use of strategic and creative content that drives business and brand objectives across multiple markets.

Corporate Branding

Honours new company launches or corporate rebranding initiatives.

Corporate Social Responsibility

Recognises a CSR programme that demonstrates the organisation’s tangible commitment to delivering on ethical, environmental, or social justice commitments.

Creative Idea

Celebrates a game-changing creative idea that takes a brand, company or organisation in a new, exciting direction and delivers results that exceed expectations.

Employee Communications

Awarding a great internal communications campaign.

Event Activation

Celebrates campaigns that successfully align and maximise sponsorship of global events such as international sporting, political, NGO or technology events. 

Healthcare

Honours pharmaceutical or healthcare initiatives.

Influencer Marketing

Award the most effective, innovative and creative campaign that uses one or more social media influencers to achieve its aims

Integration

PR strategy leads the way for the winning campaign that takes this award, which honours work that crosses marketing channels and disciplines.

Issues and Crisis

The winning entry will demonstrate effective management of a significant issue or crisis, internal or external.

Non-Profit

Most effective work on an international nonprofit programme, designed to raise money, or to influence public or political opinion.

PR Breakthrough

Transformative work that crosses national borders, across all types of media and information channels.

Product Brand Development

Recognising outstanding success in development, reinvigoration or re-launch of an established consumer brand.

Public Sector

Honouring cross-national work in the public sector, standalone or in partnership with corporations, government agencies, or NGOs.

People & Agencies

Global Agency

The agency that wins this award will demonstrate great business results as well as talent development, community leadership, innovation and outstanding customer relationships across at least three different continents.

Global Agency (under $100m revenue)

Celebrating agencies that demonstrate great business results as well as talent development, community leadership, innovation and outstanding customer relationships across at least two different countries.

Best Agency

Celebrates the agency that best demonstrates its effectiveness on behalf of clients in relation to real business results, revenue growth and new business achievements, understanding of the regional market, talent development, leadership in the region, innovation, and eye-catching customer relationships.

There are 5 awards available to win in the following regions:

  • Africa 
  • Asia 
  • Europe (Outside UK) 
  • Middle East
  • LatAm

Global Brand

Honouring a brand that crosses international borders, which has grown significantly using the power of PR to reach stakeholders and build trusted relationships with its customers and publics in at least three different continents.

Global Professional

Celebrating the work of a PR professional whose innovation and leadership is advancing the public relations profession. Judges will be looking for professional qualities including, effective team leadership internally, including development of staff.

There are 2 awards available:

  • In-House
  • Agency

CHAIR OF JUDGES



"It’s an incredible privilege to chair the judging of the PRWeek Global Awards for 2025. These awards showcase the creativity, strategy, and impact that our industry delivers year after year. I'm excited to both learn from this but also help celebrate the work that not only captivates audiences but also drives meaningful change."

Andy Pharoah
Vice President, Corporate Affairs and Sustainability, Mars

NOMINATE A JUDGE

We invite you to nominate yourself or a colleague using the form below. 

The final judging panel will be comprised of an inclusive range of individuals to fully represent the industry. Nominations to get involved are welcome from across the sectors, either for yourself or a colleague using the link below. The final judging panel will be comprised of an inclusive range of individuals to fully represent the industry. 


KEY INFO


KEY ENTRY DEADLINES


Super Early Bird deadline - Thursday 12 December

Early Bird deadline  - Thursday 23 January

Deadline - Thursday 30 January

Shortlist - Friday 28 February


ENTRY PRICES


Super Early Bird - £460 (+VAT)

Early Bird £580 (+VAT)

Late £660 (+VAT)

Enter early to save a total of £200! 

AWARDS NIGHT


For the first time ever the PRWeek Global Awards are heading to Jumeirah Carlton Tower, in the Heart of Knightsbridge, London. 

This year's awards night will take place on Thursday 15 May 2025, save the date now to be in the room for the PR international night of the year! 

Tickets will be on sale soon!

2025 SPONSORS