Lavanya Mandal
General Manager - Head of PR and Internal Communications , Aster DM Healthcare
Lavanya Mandal is a communications professional with over 15 years of experience in leading global reputation management programs for MNCs across the Middle East, India and global markets. Specializing in strategic corporate communications, Lavanya possesses in- depth experience in developing comprehensive internal and external communication programs for companies spanning FMCG, healthcare, finance, corporate, entertainment, and non-profit industries. Her portfolio boasts of multiple award-winning campaigns, recognized for excellence in PR and marketing communications. Currently serving as the General Manager - Head of PR and Internal Communications at Aster DM Healthcare, Lavanya leads the global reputation program across multiple markets, driving external and internal communications, leadership outreach, and strategic business marketing communications. She played a pivotal role in securing the organization leading share of voice and patient/customer trust in the GCC and India. Previously, as an Associate Account Director at Memac Ogilvy Public Relations, Lavanya played a key role in the development and execution of communication strategies for several major healthcare clients, including Roche, Bristol Myers Squib, Pfizer, Novo Nordisk and Sanofi. Prior to joining Memac Ogilvy, she was leading the Corporate Communication programme for Abbott Healthcare in India. She started her career in Corporate PR with Edelman in India driving the communication mandate for companies like Kraft Foods, KKR, NSR, Suzlon and CNN International.