Tom Malcolm
group managing director, consumer marketing & head of transformation, UK , BCW
In his role as UK Group managing Director of Consumer Marketing, Tom is responsible for overseeing the growth and development of BCW's consumer offer in London and Europe. He also leads a Transformation Board within the London business, responsible for the delivery of innovation workstreams. Tom was formerly Managing Director of Consumer Marketing at WPP's Burson Cohn & Wolfe overseeing growth of the agency's award winning consumer brand offer leading global campaigns for a range of businesses including Pfizer, Expedia and Campari. In 2011 Tom was named one of the best young PR consultants in the UK as part of PR Week's 'Top 29 Under 29' and in 2008, he co-founded Twestival, a global 'tweetup' that took place in over 200 cities worldwide and raised funds for charity:water, a charity that provides clean drinking water to developing nations.