John Mayne

A seasoned PR leader who has developed and delivered B2C and B2B campaigns for 95+ mainstream brands throughout a two-decade long marketing and comms career. Working both in-house and agency side within market, regional and global roles, John understands what is needed to deliver results, instigate behaviour change and win awards. In his role at dentsu, John works with marcomms teams around the world to elevate and showcase some of the best work, partnerships and people within the Media industry. He is also responsible for establishing a hybrid in-house-agency style approach to PR within the business; fostering radical collaboration, dynamic craft adoption and transparent measurement. An openly gay man from an unusual and uncommon minority ethnic background, John is passionate about DEI and the power of alternative views, fresh perspectives and challenging convention when it comes to the creative craft of PR and its output.