Free the Voices

LLYC

Free the Voices is a groundbreaking campaign addressing discrimination against LGBTQI+ voices in the digital space, where over 70% of digital content lacks diverse representation. In the culturally rich but challenging context of LATAM, we combined creativity and innovation to lead change.

Through Monoceros’ Fonos platform, we created the first repository of diverse synthetic voices, using 1,200 donations from LGBTQI+ individuals across 12 countries in LATAM, including Mexico, Colombia, Brazil, Argentina, Panama, Chile, the Dominican Republic, Ecuador, and others. The voices are designed to ensure regional relevance and accessibility. Rooted in LATAM’s reality, the campaign partnered with organizations like Casa Frida, Pride Connection in Mexico and Cámara de la Diversidad in Colombia.